Top 10 U.S. tech podcasts

Real founders.Real numbers.From zero to one.

Top startup founders break down — episode by episode — how they actually found product-market fit. By Mistral Ventures.

Apple Podcasts
4.9

Trusted by 1,200+ Apple Podcasts listeners

As heard from the founders of

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Listener reviews

What founders
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Pulled live from Apple Podcasts. Scroll →

  • Founders need to listen

    One of the best podcasts for founders! Really enjoy listening and it’s been immensely helpful in my journey.

    Se

    Seanbmccarthy

    Apple Podcasts

  • Invaluable Resource

    Love this podcast! As a founder working toward PMF, I’m incredibly grateful for the insights and inspiration this show provides. Keep up the excellent work, Pablo!

    Di

    Diane P 🤗

    Apple Podcasts

  • Super helpful!

    This is one of the best podcasts I’ve found thus far. Super helpful for me as an early / planning stage non-technical founder. Thank you, Pablo and team!

    Sh

    Shawng6am

    Apple Podcasts

  • Must listen for founders and Engaging conversations

    If you are a founder, you can learn so much from these podcasts. Especially the failed startups!

    AG

    AG Startup

    Apple Podcasts

  • Jack was phenomenal

    It’s like I was listening to an episode created by the Onion. Hilarious, scary, depressing, brutal, and infuriating. But seriously are you serious? Profound irony and great respect for the humor and for calling out the hypocrisy like this. Or maybe he’s the insider and this is reality and all of us founders are suckers…. And then I googled this guy.

    Mr

    Mrjoeshi

    Apple Podcasts

  • Tactical

    Excellent questions and speed or hits. Bang bang bang bang keep em coming.

    Tr

    TravelingA

    Apple Podcasts

  • Both sides of the story

    What I like about this show is that it gives both sides of the story. There are numerous podcasts out there about successful startups and how they’ve gone from rags to riches to become unicorns, highlighting their success, but this show talks about the dark side, highlighting those who struggle mightily to get things off the ground, putting time and treasure into their life’s work. Warning: Listening to this can also be emotional for those who are still struggling.

    St

    Stu Regina

    Apple Podcasts

  • Great Podcast

    This is a great podcast with excellent insight for Founders

    Md

    Mdoetrr

    Apple Podcasts

  • Excellent insights

    I’ve really been enjoying this content. Great insights for entrepreneurs!

    mi

    michael92130hal

    Apple Podcasts

  • Usable content

    I listen to every show in its entirety. Great questions and the guests really open up with very specific information that I can apply to my own startup. I'm in the trenches of trying to find our product market fit and this show is great education and inspiration.

    Hi

    Hizzokizzo

    Apple Podcasts

  • Great content and a lot of market insight

    Educational, and forward thinking to give you a good understanding of what has been happening and trends to be aware of.

    mi

    mikesaurbaugh

    Apple Podcasts

  • Amazing to say the least!

    Great questions and clarity of subject matter! The guests are always awesome and ready to inform! I love that I found this show #VentureBuilder

    AV

    AV Financial

    Apple Podcasts

  • Very informative

    Love this podcast. Look forward to the new episodes every week. 🚀

    Ha

    Happy_Dad 23

    Apple Podcasts

  • Loved the Uride episode

    More episodes like this please of scrappy founders.

    ma

    mattcantstop

    Apple Podcasts

  • A true gem

    Ton of practical insights per episode. Also, very inspiring stories!

    Tu

    Turkel Karimli

    Apple Podcasts

  • No Non sense

    At first, I wasn’t sure what the actual topic of this podcast was but like an all podcast, you have to listen to a few episodes. Pablo is a straightforward no nonsense podcaster. No music, no intro no bumpers and at first I thought how un creative but as I listened, I realized he has a message and something for everybody to learn. I thought I would listen to two episodes and I find myself still listening. Great job Pablo. I actually learned something today.

    AP

    APolizzo538

    Apple Podcasts

  • Think through and be realistic

    I loved the episode about recruiting and retaining A players. Thinking about the behavior you’re incentivizing was so spot on. But even more so was being realistic about the type of senior talent you can recruit. Great lessons

    Te

    TexasCraig

    Apple Podcasts

  • Very informative

    This is a great show for those who need the specific information. This isn’t my usual type of podcast that I listen to but it was informative and the host has a relaxed tone which made it easy to stay focused. The host knows his stuff which makes this a great podcast to listen to if you are needing information for your start up.

    An

    AnaMurbyWrites

    Apple Podcasts

  • Best PMF Podcast Out There

    I’m an ex-founder, sometimes a PM, and always a fan of exploring the mystery and magic of PMF. This is the type of show where you listen with entrepreneurs and investors alike to the stories of intellectual curiosity and survival. That sounds pretty academic, but I listen to this show for fun and happen to learn a lot along the way.

    Go

    GoDjMike

    Apple Podcasts

  • Superb show

    Very inspiring to listen to founders talk about their journeys, and love the interviews that Pablo does.

    an

    anoop.r

    Apple Podcasts

  • Pure Signal

    Pablo’s genuine interest in having a conversation with his guests, who are highly successful but not the typical high-profile guests riding the podcast circuit, is what makes this show special. That he doesn’t have ads in his podcast also signals that he’s doing the podcast to deliver exceptional value to listeners. There are many podcasters who claim to be financially independent and gurus who ruin the listener experience with mid-roll ads (I’m looking at you, ‘My First Million’).

    ti

    timmshor

    Apple Podcasts

  • Stellar content

    Pablo does absolutely awesome work, love listening to this pod!

    Ph

    Phillip Collins 12

    Apple Podcasts

  • Awesome insights for founders

    Great insight for founders, very very good interviewer, knowledgeable guests with experienced that relevant or early states startups

    Gr

    Grub7777

    Apple Podcasts

  • Best show for founders

    I listened to one podcast from this show that was unbelievable, and then another. Thank you so much for having this show, booking great founders, and asking them great questions. And a huge thank you to the founders who took their time to help founders on the come up.

    sn

    snoopdoggydogg1

    Apple Podcasts

  • Awesome guests, Great discussions

    As a new entrepreneur who is seriously thinking about transitioning from big tech to startup ecosystems, I have found the topics really interesting. Some of the guests had similar path as mine and it’s great to hear their experiences. Keep up the great work Pablo!!

    Ej

    Ejahanpour

    Apple Podcasts

  • Awesome

    Great conversations about a core startup problem. Keep up the great work!

    ma

    martyman989

    Apple Podcasts

  • A must for anyone in startups or product

    Pablo is tackling one of the most important topics in the startup world, arguably the key for success - PMF. I listen religiously to his podcasts which always have incredible guests across diverse industries which I can learn from. Can’t recommend this podcast enough to guide a founder in his journey.

    Th

    ThomasHadley223

    Apple Podcasts

  • Short and Sweet

    I appreciate the simplicity of this show—it's just the right length to keep me engaged without overwhelming me with information, allowing me to take away 1-2 key points.

    Ne

    NewYorkFinest315

    Apple Podcasts

  • Heck Yeah!

    This is the podcast I’ve been looking for! As a curious early entrepreneur, this podcast has helped me skip many mistakes I would have made

    Ig

    Iggybrady

    Apple Podcasts

  • Great show, practical advice

    Love the show, especially the short form podcasts, great advice delivered promptly when you’re wearing ten hats!

    To

    TommyDerry

    Apple Podcasts

  • Learned about from this podcast

    Lots of great info if your a start up looking to raise. Would definitely recommend.

    Ed

    EddieCa21

    Apple Podcasts

  • Great unfiltered stories

    Good for anyone at a start up or starting a new product line

    ue

    294ued

    Apple Podcasts

  • Outstanding resource for founders

    I stumbled upon this podcast as if by divine guidance. Pablo is clearly passionate about helping founders. Every episode offers something helpful and inspirational. If you’re a new founder, aiming to be one, or if you’re an existing one challenged to find hand-in-glove fit between your offering and the market, is podcast is a must.

    Mr

    Mr. J Bones

    Apple Podcasts

  • 4x Founder - This is the Real Shizzle

    I’m a 4x founder - with successful exits - and currently startup advisor. If you want to to be a cofounder this is the real story behind the work, the process and the mindset. Listen to all the episodes - you’ll save yourself a ton of time and money.

    Da

    ~DangerMouse~

    Apple Podcasts

  • Really helped me figure out customer discovery (2nd time founder)

    Learned how to do customer discovery interviews etc

    Mo

    Moritz134

    Apple Podcasts

  • A refreshing industry podcast free of pretense and chock full of value.

    Pablo does an outstanding job gathering lessons learned by entrepreneurs looking for product market fit. Through a self-deprecating approach that is underpinned by years worth of experience as an operator and investor, Pablo’s honest and informative conversations with founders yield insights gleaned through a straightforward retelling of how each founder’s market fit lesson was learned — or missed.

    lo

    lobo8a

    Apple Podcasts

  • Seems Like Quality Content

    ….but there was no intro or context provided, so I spent the whole episode wondering who this host was, who this podcast was aimed at and who the people he was talking about even were. That said, there seemed to be some valuable points in there. Just wish they had been set up for a new listener to understand.

    He

    HeatherFormerHooter

    Apple Podcasts

  • So needed

    Startup success is impossible without PMF. This podcast offers insights and inspiration for making product market fit a reality for your startup.

    ta

    taylorelysemo

    Apple Podcasts

  • Insight for every entrepreneur

    Pablo does a great job focusing each episode on a specific topic or interview with an interesting entrepreneur. As a podcaster, I walked away with tangible action items for my show. Looking forward to listening to more eps!

    kr

    kristamischell

    Apple Podcasts

  • Learning So Much!

    As a budding entrepreneur, I has never heard of “product market fit” before listening to this podcast. I have learned so much in such a short amount of time! I especially enjoyed the recent episode with Marty Krátký-Katz about being a relentless “cockroach” that doesn’t give up, no matter what- if you know the problem you’re wanting to solve is still out there. A great listen for any entrepreneur! Sincerely, Emily

    Mo

    Moms Overcoming Overwhelm

    Apple Podcasts

  • Deep into Product Fit

    As a marketer, I was excited to listen to this podcast to get a different view of how different products fit into different markets. It’s amazing how thorough the interviews are with the guests. There is a lot to be learned and I look forward to becoming better educated by tuning in to future episodes.

    Ct

    C2theN

    Apple Podcasts

  • Great Content, Quick Show

    There is nothing generic about this business podcast. It separates itself from the pack with quick, no-nonsense insights.

    Jo

    Jodwriter

    Apple Podcasts

  • Bravo

    I listen to a lot of podcast hosts ramble on and this man does not. I appreciate that

    Si

    SirEskimo

    Apple Podcasts

  • Great show

    As a startup founder I thought this was really helpful. Lots of specific advice about the very early stages.

    Al

    Aleja Zolper

    Apple Podcasts

Pablo Srugo, host of The Product Market Fit ShowFig. 01
Pablo Srugo·Host

The host

Pablo asks the questions you’d actually want to ask.

Pablo Srugo is a partner at Mistral, a seed-stage venture firm. Before VC, he co-founded Gymtrack (venture-backed FitTech) and an online tutoring platform that was acquired in 2014.

He’s interviewed 250+ founders — from the team behind Reddit to first-time builders shipping their first $100 in revenue. The result is a feed of conversations that skip the inspiration porn and dig into the spreadsheets, the dead ends, and the exact moments PMF clicked.

250+
Founders interviewed
$2B+
Raised by guests
14yr
Operator + investor