Real founders.Real numbers.From zero to one.
Top startup founders break down — episode by episode — how they actually found product-market fit. By 
Mistral Ventures.
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He pays every one of his 150 employees the exact same salary. Here's how he built a $6B startup. | Steve Tuck, Co-Founder & CEO of Oxide
- 02
He had paying customers before he even incorporated—then hit $1M ARR in a year and raised a $19M Series A. | Rahul Shivkumar, Co-Founder of Assured
Nov 2, 2026
- 03
His free app hit 200 locations and nobody used it, then he raised $25M. | Tushar Mishra, Co-Founder & CEO of Delightree
Oct 26, 2026
- 04
Carriers wouldn't talk to him, so he started with kids' smartwatches—then landed AT&T, Revolut and Klarna and now wins 90% of deals. | Hermann Frank, Co-Founder & CEO of Gigs
Oct 19, 2026
- 05
He has cold outbound data on 40 million startups. Here's what works. | Daniel Saks, Co-Founder of Landbase and AppDirect
Oct 12, 2026
- 06
He introduced his buyers to VCs instead of pitching them—then closed 20 deals in a row and a $20M Series A | Jonathan Awad, Co-Founder & CEO of Baselayer
Oct 5, 2026
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Deep-dives
Read the founder playbooks.
Every episode also lives as a written breakdown — the frameworks, quotes, and lessons in long form.
Post 01·Nov 9, 2026Assured: How Rahul Shivkumar Signed Customers Before Incorporating, Hit $1M ARR in a Year and Raised a $19M Series A
Assured uses AI agents to credential and enroll healthcare providers faster. Rahul Shivkumar's team hit $1M ARR in a year and raised a $19M Series A.
Post 02·Nov 2, 2026Aiwyn: How Justin Adams Grew From $250K to $3M ARR in One Year and Raised $127M for CPA Firms
Aiwyn builds payments and tax software for CPA firms. Justin Adams grew it from $250K to $3M ARR in a year and has raised $127M, led by KKR and Bessemer.
Post 03·Nov 2, 2026Auvik: How Alex Hoff Waited 3 Years for a First Sale, Then Hit $1M MRR by Selling to MSPs
Auvik makes cloud network management software for IT teams and MSPs. Co-founded by Alex Hoff in 2011, it later took a $250M majority investment from Great Hill.
Fig. 01The host
Pablo asks the questions you’d actually want to ask.
Pablo Srugo is a partner at Mistral, a seed-stage venture firm. Before VC, he co-founded Gymtrack (venture-backed FitTech) and an online tutoring platform that was acquired in 2014.
He’s interviewed 250+ founders — from the team behind Reddit to first-time builders shipping their first $100 in revenue. The result is a feed of conversations that skip the inspiration porn and dig into the spreadsheets, the dead ends, and the exact moments PMF clicked.
- 250+
- Founders interviewed
- $2B+
- Raised by guests
- 14yr
- Operator + investor